Otolift Appstairs View
A stairlift is not only a very emotional product, but also one that is nearly always custom-made. After all no two stairwells are alike. Otolift, a leading stairlift manufacturer sold in 24 countries, asked TWNKLS how to streamline the involved sales process that such a complex product requires. Our resulting app ecosystem has reduced their sales cycles by weeks, saving greatly on costs whilst raising conversion.
Traditionally if you wanted a stairlift a salesperson would come by your house, and show you folders and samples of fabric. We chose to let the power of AR shorten that process. Appstairs View guides you through all possibilities and configurations, and lets you see exactly how your stairlift will look directly in your stairwell. You can choose your configuration, the curves, even your colour. This takes away objections and creates an insightful and low threshold sales tool that is proven to empower your sales force. Take a photo of your configuration and add that to the sales quote the app generates. After you configure your stairlift the salesperson can use Appstairs Measure to get an accurate 3D measurment of the stairwell with less than 0.2% error – ready to order! (read more here)
The effect has been great: the Appstairs system saves Otolift expensive and intrusive customer visits, reduces errors, increases conversion, and drastically shortens delivery time. Moreover it has streamlined and standardized the Otolift sales process between all 24 markets. This alone has made it the resounding winner of the 2013 MMMA award for Best Mobile Platform. Due to the versatile nature of our platform this solution can be applied to other products that require a high degree of custom work. Imagine how fitting a kitchen or bathroom can be revolutionized this way.
Feel free to contact us to see how we can put augmented reality to work in your company!